New Age Media Concepts is one
of the premiere and most innovative advertising and marketing companies in the United
States today and offer advertisers a wide array of mediums to assist them in
reaching their target audience on a Local, Regional and National scale. One of
these mediums is Cinema Advertising.
New Age Media Concepts offers advertisers an
opportunity in Cinema Advertising to have their ads displayed in front of a captive and
receptive audience in movie theaters across the country. Depending on the
Cinema location your ad can be either in the form of a slide, a digital ad or a full
blown commercial in rolling stock format.
Cinema Advertising is an effective form of
advertising for advertisers looking to target a captive and receptive audience
as well as specifically targeting a particular demographic. Cinema advertising
has been proven to have a higher recall rate than Television. The approximate recall rate for an ad being shown
in a cinema environment is 70%, the approximate recall rate for Television is
23%.
Advertisers can advertise on
the big screen with slides or rolling stock, on lobby and concession area
monitors/ LCD screens with full motion video, utilize in-theatre promotions such
as sampling, contest and movie tie-ins to build brand awareness. New Age Media
Concepts can assist
in making your cinema advertising campaign successful.
New Age Media Concepts believes it's more than just
putting an advertisement on the screen, it's about having a game plan prior to
your campaign being launched and making it effective to meet or exceed your
goals.
To find out
how New Age Media Concepts can be an asset to your cinema advertising endeavors
or any of your advertising,, marketing and
public relations endeavors. Contact us at 888-463-9237 or info@namct.com
|
Brand Young and You Brand for Life;
Why Cinema Advertising is an Effective Tool for Marketers
In the world of
advertising there are many forms of media that can be utilized to get an
advertisers message to its intended audience. Newspapers, television,
radio, Internet and billboards are effective tools in this effort but one
form of advertising that is often overlooked is Cinema Advertising.
Most people see
cinema advertising as the little slide that is shown right before the
movie starts, but it’s much more than that. Cinema advertising does
offer slide advertising, but it also offers something that is called
rolling stock that is similar to a television commercial. Some theatres
offer dynamic digital advertising opportunities in place of slide
advertising while others offer advertising opportunities on large LCD
screens in the theatre lobbies. Read
Entire Article....
|